Sydney (6do encyclopedia)

Sydney real estate agents battle over lucrative asset

The Sydney Morning Herald

23-05-17 04:56


The Agency Group has lost a court battle with new rival The North Agency over its logos and branding. The national real estate firm argued that the nascent northern suburban company had infringed its trademarks, including an “A”-shaped logo, and engaged in misleading or deceptive conduct. The court rejected The Agency Group’s lawsuit; however, The Agency Group has 26 offices in NSW at 21 locations and receives millions of dollars' worth of sales. The North Agency, by contrast, had one office and six employees at the time of the court hearing this month.

https://www.smh.com.au/national/sydney-real-estate-agents-battle-over-lucrative-asset-20230517-p5d90w.html